Client: Columbia Sportswear

Agency: Butler, Shine, Stern & Partners

Purpose: Introduce the city of Chicago to the brand new Columbia Store.

Contribution: Copy.

Columbia Sportswear, the apparel for the most extreme climates worldwide, has finally met its match. Columbia Sportswear is coming to Chicago, The Greater Outdoors. The new Columbia branded store offers innovative outdoor products active Chicagoans need to live, work and play outside in comfort.